Precipitously timed as we head into deeper, restrictive Covid-19 measures in the U.K., The Great British Bake Off is a breath of fresh air.
Yes, I’m a fan of this show, particularly in recent years. I didn’t get on with Mel & Sue generally but once they left, and the charming mixture of Noel Fielding and Sandi Toksvig filled the breach when the show transitioned from BBC1 to Channel Four, it rapidly became a show I enjoyed with my wife as opposed to doing other things while she had it on. As with any ‘reality’ show, the combination of presenters and on-screen talent are the key ingredients to engagement. These kind of shows are, as a result, entirely subjective – I may have found Mel & Sue irritating, but many would have turned away from the show with Noel & Sandi taking their place, or the posh, grandmotherly Mary Berry being replaced by the equally posh, schoolmistress-y Prue Leith.
For me, the combination worked, and it allowed the fantasy of Bake Off to engulf me whole. And it is a fantasy. Bake Off exists in a hermetically sealed, English-rose depiction of Britain, one where the sun always shines on canvas tents surrounded by bunting in the gardens of manor houses and stately homes. It’s as if the 19th century gentry allowed the peasants to have a bit of fun on their grounds, yet at the same time it never strives to be elitist. Bake Off feels inclusive, warm and good natured, even if ultimately it’s not really about baking. It’s about personal empowerment, building self-esteem, and proving worth in a fantastical, alternate-universe England where we all live in harmony.
In 2020, more than ever, Bake Off is a pleasant fiction.
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